Saumya is an independent graphic designer based in New Delhi, India. She's a graduate of the London College of Communication and has a wide-ranging experience in branding, editorial design, and information design. She's worked with organizations like the UN, Wateraid, PMNCH, Transform Health, and philanthropists like Nandan and Rohini Nilekani, which has shaped her focus on social and human-centered design.
Saumya has a unique way of using data to explore hidden aspects of Indian culture. Her work aims to share important facts about India, touching on topics like religion, food, gender, marriage, mental health, and the environment. She does this to bridge knowledge gaps and challenge common assumptions using a mix of qualitative and quantitative data, all brought to life through graphic design.
Her series, 'From Statistics to Stories,' can be found at Fluxus Chapel in Mumbai and was recently featured at the Bombay Zine Festival. She's also launched her own studio, 'From&To,' with a focus on information, editorial, and visual identity design. Notably, the studio's first project won two Kyoorious awards in 2023 for outstanding branding and illustration work.
Founded From&To Design
Founded her design practice called From&To focused on branding, spatial and information design.
Senior Designer at
Kaboom Social Change
Designed and delivered branding and identity systems for Rohini Nilekani Philanthropies and Societal Platforms.
Brand Consultant at EFKON India
Worked as freelance branding consultant with EFKON India to revamp their internal and external brand communication.
Graphic Designer at Lopez Design
Designed and delivered branding and identity systems for clients such as PMNCH, Libas, Transform Health, Magic Edtech, Godrej Riverhills and And Academy. Managed and hired new talent for the graphic design department.
Communication Design Intern at WaterAid London
Worked with WaterAid, an NGO which aims to provide universal access to water, sanitation and hygiene. My role involved branding company assets and creating infographics for them.
Communication Design Intern
Worked as a design intern with LOCAL, a design house in Mumbai, India. My tasks involved branding, editorial and website design. Worked with clients like Estee Lauder, General Mills and Evoluzione.
AWARDS & RECOGNITION
Shortlisted for the DesignXDesign 20 under 35 exhibition in January 2024.
Monk's Brew Club gets a Kyoorious Award for best illustration
Monk's Brew Club gets a Kyoorious Award for visual identity and branding
'Population in India' gets longlisted in the Information is Beautiful Design Awards 2023
'Marriage in India' gets longlisted in the Information is Beautiful Design Awards 2023
'Religion in India' gets longlisted in the Information is Beautiful Design Awards 2023
Awarded a Big blue elephant for creative use of data visualization
Work featured in Elle decor for environment branding.
Work featured in kyoorious designyatra publication.